Case Study
827
Leads
$480,000
Closed
The Health of a Network
To Grexo, technology isn’t just another piece of the company pie. It’s the one thing that forces businesses to get into shape.
“Grexo is all about building better, bigger, stronger businesses through IT. We made sure to incorporate this into every piece of their collateral.”
Copy
Grexo’s copy is all about using fitness and health terms as metaphors of how properly implemented and managed technology affects business performance.
“Copy gave us a shining opportunity to really hit home with the idea of professional fitness meets inspirational results.”
Design
A color for each solution. Grey and white for a look of clean sophistication. And images of people doing, achieving, and winning.
“We wanted to keep the fitness theme consistent throughout. This way, every time you see Grexo, you immediately think of things like doing, moving, growing, evolving…”
Movie Events
Grexo really wanted a casual, yet memorable way to interact with the community. So why not relate Batman v Superman to Disaster Recovery?
“We walked Grexo through the whole event – from renting out the theater and marketing the event to building a slide deck and handling the presentation.”
Brochure
Sticking to color-coded solutions, Grexo’s brochure is light-hearted and straight to the point. Just like they are.
“Again, it was really important for us to keep the brochure focused on the idea of professional fitness, but we also wanted to incorporate Grexo’s straightforward, no nonsense approach to IT.”
Development
Development’s ultimate goal was to make Grexo’s site simple, easy to navigate, and straight to the point.
“Grexo didn’t want much going on. They wanted their site clean and lead-friendly. So that’s exactly what we did.”
