MSP Videos, eBooks &
IT Marketing Resources

Unlike advertising, marketing is all about the analytics. But before you can dig in and really analyze your marketing data, you need to understand two very important things. What constitutes good results? And what’s actually important?

To make your MSP’s marketing efforts successful, you need a solid IT marketing plan. But what exactly does that look like? What’s in it and how do you create one? Take a page out of the TRIdigital playbook and let us show you how to build your plan.

Before you get to the fun side of marketing—creating your strategy, choosing tactics and reaping the benefits—you need to know how much you can afford to spend. Exactly how much. That’s right, kids. It’s time to talk about your marketing budget. Let’s get to it.

You already know the basics—what SEO marketing is and why it matters. We’ve covered helpful content, which is more or less essential. And you’ve got your meta on. Specifically, meta titles and meta descriptions. Now it’s time to take this SEO marketing behind-the-scenes tour into slightly more sophisticated territory. These tips are next-level stuff. It’s nothing you can’t handle, though.

I was recently tasked to find out what constitutes exceptional email design. As a marketing writer, my normal idea of a “good” email is plenty of relevant text with a relatable pun sprinkled here and there for good measure, and maybe a cool picture or two.