marketing tips Archives

How to develop a content strategy for IT (examples inside!)

You’re convinced. Content marketing is the way to grow your MSP. Now what? To really get the most out of content marketing, you need a good strategy. And you need a strategy that’s going to work for your business. That means you’re not going to find a one-size-fits-all strategy.

5 must-have B2B content marketing tactics

It’s one thing to say you’re all in on this content marketing thing. It’s something else to actually start doing it. We’re not talking high-level strategy here. We’re talking about the nuts and bolts of an actual, usable B2B content marketing plan. Here’s how to hit the ground running.

Hey, IT businesses: Avoid these 8 fatal web design mistakes

You’re most likely not a designer. So if you choose to build your own website (a totally reasonable plan), how can you be sure you avoid fatal web design mistakes? Easy. Just follow TRIdigital’s simple guide to make your DIY site clean, professional and effective.

What is content marketing?

Content marketing is all about connecting with your clients. It’s not about selling one specific product over another. It’s about positioning your business as a valuable and relevant resource that your clients have already come to trust and depend on, even before they buy anything from you.

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Content Marketing Strategies Learned from Modern Family

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In a world where people shy away from overly aggressive sales tricks and tactics, content marketing is king. There are several approaches you can take when strategizing an effective content marketing plan. Here are some surprising tips learned from the beloved members of Modern Family.

IT Marketing Best Practices From Bob’s Burgers

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Bob’s Burgers is full of quirky but endearing characters who surprisingly know a thing or two about IT marketing best practices. Learn how to successfully market your brand with help from the Belcher family.

3 IT Marketing Tips from the Pixar Movie “Up”

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Read how the Pixar movie "UP" inspired these 3 IT marketing tips.

Three Lessons That Friends Taught Us About Marketing

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Friends ended over 10 years ago, but we still love it and binge watch it as often as possible. Here are three lessons about marketing we learned from Friends.